About Lamar Roadshows
Intertrade has conducted an urban roadshow for Lamar to promote their new line of juices as well as boost their sales in selected Delta areas. The roadshow included games, raffles, entertainment and gifts to achieve consumer engagement with the brand and accordingly drive more sales to the brand.
Client
Lamar
Category
Roadshow
Duration
Over a month
Governorates Covered
6
Number of Roadshows
30+
Reach
50,000 +
Urban Locations Covered
30 +
